The East Midlands – land of opportunity

At our Market Insite event last week one of the speakers put up a slide with an interesting quote:

when_opportunity_knocks_answer_the_door

“The East Midlands is a region of opportunity. Confidence in its future is founded on its generally diversified economic activity… its past and present level of employment, and the relative absence of the disadvantages associated with massive and congested conurbation’s.”

We take out roadshow to Nottingham, Derby and Leicester over three consecutive days. We are all about the East Midlands in terms of our market knowledge. We do work further afield in certain sectors, but here is home.

What I didn’t tell you was that the quote was from 1969 – 44 years ago! It was part of a report by the then East Midlands Economic Planning Council. They sound like a laugh-a-minute types?

I thought the quote was telling. There are still opportunities here. We do have a diversification of activities and we are well connected. Getting around (well not this week to Derby – where it took me 2 hours to travel 14 miles!) is generally fairly painless. We are in the centre of the Country – London is within 100 minutes at the moment. Leeds is just over an hour by road.

We are not pinned in – and have plenty of room to grow. Housing is cheap and we have a skilled workforce.

There are great reasons come here – and we need to shout about them.

One of the other comments I heard last week was following our impatience to keep pressing forward. I think some of us a restless souls who want to keep pushing the case and making the place better. But someone said, tellingly, “you’re not doing too badly at all”…

I think we do beat ourselves up sometimes – and perhaps we are in a better place than we think. I still want it to be better though!!

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